Elke Wiss published her book Socrates on Sneakers in March 2020, a philosophical Dominican Republic Phone Number List guide to asking good questions. The book became a bestseller and came in at number 1 in Managementboek, was nominated as Best Spiritual Book 2021, and received a lot of media Dominican Republic Phone Number List attention. The result is that almost 80,000 copies have been sold and that counter will continue for a while. She also made a website for the book, with several free downloads. All in all, before, during, and after the launch, something about her book could be found in many places. In a podcast interview, she even mentioned that she might have shared the Dominican Republic Phone Number to List everything in her book for free
This is an exceptionally great success for a Dutch non-fiction book. The Dominican Republic Phone Number List marketing of the book therefore already started while writing, because already during writing she shared a large part of the content of the book and shared experiences with the Dominican Republic Phone Number List during the writing process. She did this through blogs and social media posts, among other things. She received many reactions to that content, which she could partly the Dominican Republic Phone Number List use in her book.
That is daring, but this approach has brought many people into the Dominican Republic Phone Number List contact with part of her book and they got the first impression. Almost like leafing through a book in a bookstore, but now at home. Companies (and authors) are often afraid that they will 'give everything away in their content if they share a lot. But that fear is rarely justified. Certainly, in the case of a non-fiction book, you can the Dominican Republic Phone Number List safely give away 'everything'. Nobody sees everything or goes looking for the entire book in the form of free blogs and posts on social media. By sharing the content extensively, you help the marketing of your book. With these Dominican Republic Phone Number List sales figures, Elke Wiss has shown how well this approach works.